Mike Pickowicz is a Search Advertising Manager at KoMarketing, joining the team in 2011. With over 7 years of paid strategy experience, Mike is able to assist clients and improve their online advertising efficiency with his expertise in various paid search platforms, including Google AdWords, Bing AdCenter and Yahoo Gemini. He is also able to help optimize paid social media efforts for clients on platforms such as Facebook, Twitter and LinkedIn.
Beyond paid search platforms, Mike is proficient in web analytics tools, including Google Analytics and SiteCatalyst, various CRM platforms, as well as Google Tag Manager. With his experience, Mike has been able to create and execute effective paid strategies for both national and international clients in various industries, including technology, manufacturing, health, retail and transportation.
Mike attended Bryant University in Rhode Island, where he graduated in 2008 with a Bachelors in Business Association, focusing on marketing. In his free time, Mike enjoys training for the next big half marathon, golfing, tennis and seeing the sites in Boston.
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“The KoMarketing team took our PPC and SEM marketing efforts to the next level. They are a team of thoughtful, creative, and smart people, and they get downright scientific when it comes to measurement and attribution. A true pleasure to work with.”