Author Archive: Krystle Vermes

Krystle is a Boston-based professional writer and blogger with more than a decade of experience behind the keyboard.

January 15, 2020

Study: Best-in-Class Marketers are Leading the Way When It Comes to Leveraging Data

Digital Marketers Now Spend an Average of 18% of their Budget on Social Media

Report: CMOs Share Marketing Goals with C-suite Executives, But Prioritize Differently

Report: Many Marketers Still Lack a Sufficient Identity Resolution Program

The Content Marketing Grind

61% of B2B Marketers with a Content Marketing Strategy Have Seen Improved Performance

b2b companies on instagram

Study: Video Now Providing 49% More Interactions for Marketers on Instagram

Report: Marketing Budgets are Slim, But CMOs Remain Optimistic

Report: Marketers Strive But Struggle to Deliver a Consistent Customer Experience

how to use data in content marketing

Boosting Leads and Customer Acquisition are Top Goals for Marketers in 2020

Report: 86% of Marketers Now Have a Budget to Execute Personalized Customer Experiences

customer experience

Report: Customer Success Teams Remain Small and Overwhelmed with Obstacles

Social Media Marketing

Report: Social Media Continues to Drive Website Visits for Marketers and Companies

Report: 41% of B2B Marketers Expect a Budget Increase in the Coming Year

marketing automation

Survey: Sales and Marketing Alignment Remains a Struggle for Account-Based Marketing

Report: 36% of Marketers Still Lack Insights About the Effectiveness of Tactics

B2B Video Marketing

Report: Organizations Intend to Boost Marketers’ Video Budgets in 2020

Survey: 47% of Marketers Only ‘Somewhat Successful’ At Achieving Goals Customer Experience

“The KoMarketing team took our PPC and SEM marketing efforts to the next level. They are a team of thoughtful, creative, and smart people, and they get downright scientific when it comes to measurement and attribution. A true pleasure to work with.”

— Will Bernholz, Vice President, Marketing Dropsource

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