Author Archive: Kristen Vaughn
Kristen Vaughn is leading digital marketing initiatives at RapidMiner, a data science platform that unites data prep, machine learning, and predictive model deployment.
She develops, manages, and executes digital strategies to increase online visibility, better reach target audiences and create engaging experience across channels.
Her previous role was at a digital marketing agency in Boston, KoMarketing, where she directed digital campaigns across industries - heavily focused in the tech space.
With 7+ years of experience, she is skilled in search engine optimization, content marketing, social media marketing and advertising, and analytics.
“I worked with KoMarketing during my time at Pongo in a variety of roles. At first, they were doing the work for us, but in the end, they trained my growing team on Search Engine Marketing (SEM). Their education of the importance of Search Engine Optimization (SEO) led to us launching a job search blog, over 30 learning center articles, and a social media campaign. I would not hesitate to recommend the KoMarketing team for any size project you may have.”