Industry News

Personalization

July 29, 2020

Survey: 83% of Marketers Believe Personalization is a Key Differentiator vs. Competitors

85% of Marketers Agree that Data Analytics and Insight Generation are Growing in Importance to their Position

Report: Only 33% of B2B Marketers Believe their Business Excels in Personalization

Report: Facebook Remains Dominant Among B2B Social Media Marketers

Customer Data Platform

Report: A Customer Journey-Based Strategy is Becoming More Critical for Marketers

Report: Majority of Marketers Implementing Some Form of Account-Based Marketing Practices

attracting-customers-b2b-content

Report: The eBook May Now Be the Top B2B Content Marketing Asset

Performance Analysis

Report: COVID-19 Has Forced the Majority of Marketers to Shift Top Priorities

27% of Marketers Say ‘Bad Data’ Costs Them 10% or More in Lost Revenue Annually

how to use data in content marketing

Report: 70% of Marketers Have Only Been ‘Somewhat Successful’ with Programmatic Advertising

41% of Marketers Rely on Both First- and Third-Party Data to Drive Personalization Efforts

Report: 93% of B2B Marketers Say Personalizing Content Has Boosted Company Revenue

leverage-web-analytics

Survey: 45% of Marketers Now Have a Unified Data Strategy in Place

Report: 82% of Email Marketers Use Signature to Boost Brand Awareness

27% of Marketers to Boost Martech Investment by At Least 21% Over the Next Year

B2B Buyer Personas

94% of B2B Companies See Sales and Marketing Improve from Data Quality Investments

Study: 70% of Marketers Using Advanced Personalization Seeing 200% ROI

“The team @ KoMarketing Associates clearly understands how to effectively utilize all methodologies of search engine marketing and builds powerful programs to achieve outstanding results. The team they have constructed is not only professional but fantastic to work with.”

— Chad Beasley, Vice President at Delivery Agent

Start a conversation with the KoMarketing team:

Complete our inquiry form now