Industry News

January 15, 2020

Study: Best-in-Class Marketers are Leading the Way When It Comes to Leveraging Data

Digital Marketers Now Spend an Average of 18% of their Budget on Social Media

Report: CMOs Share Marketing Goals with C-suite Executives, But Prioritize Differently

Report: Many Marketers Still Lack a Sufficient Identity Resolution Program

The Content Marketing Grind

61% of B2B Marketers with a Content Marketing Strategy Have Seen Improved Performance

b2b companies on instagram

Study: Video Now Providing 49% More Interactions for Marketers on Instagram

Report: Marketing Budgets are Slim, But CMOs Remain Optimistic

Report: Marketers Strive But Struggle to Deliver a Consistent Customer Experience

how to use data in content marketing

Boosting Leads and Customer Acquisition are Top Goals for Marketers in 2020

Report: 86% of Marketers Now Have a Budget to Execute Personalized Customer Experiences

customer experience

Report: Customer Success Teams Remain Small and Overwhelmed with Obstacles

Social Media Marketing

Report: Social Media Continues to Drive Website Visits for Marketers and Companies

Report: 41% of B2B Marketers Expect a Budget Increase in the Coming Year

marketing automation

Survey: Sales and Marketing Alignment Remains a Struggle for Account-Based Marketing

Report: 36% of Marketers Still Lack Insights About the Effectiveness of Tactics

B2B Video Marketing

Report: Organizations Intend to Boost Marketers’ Video Budgets in 2020

Survey: 47% of Marketers Only ‘Somewhat Successful’ At Achieving Goals Customer Experience

“I worked with KoMarketing during my time at Pongo in a variety of roles. At first, they were doing the work for us, but in the end, they trained my growing team on Search Engine Marketing (SEM). Their education of the importance of Search Engine Optimization (SEO) led to us launching a job search blog, over 30 learning center articles, and a social media campaign. I would not hesitate to recommend the KoMarketing team for any size project you may have.”

— Jodi Coverly, Marketing Manager, Pongo LLC

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