Marketing Technology

marketing, content marketing

August 7, 2017

Survey: Marketers Challenged to Manage Their Digital Content

Survey: Marketers Remain Skeptical of Artificial Intelligence as a Solution

email marketing, martech, digital marketing

Report: More Marketing Teams are Taking Control of Technology Purchases

marketing, digital marketing, b2b

Survey: Marketers are Dedicating More of Their Budgets Toward Digital

marketing, martech, marketing automation

64% of Companies Have Invested Heavily in Martech Over the Past 12 Months

B2B Companies Struggle with Outdated E-Commerce Software

virtual reality, video marketing, content marketing

Report: VR and 360-Degree Marketing Videos Can Generate Brand Favorability

Predictive Analytics

57% of US Marketers Say Predictive Analytics Will Be a Primary Martech Tool in 2017

Survey: Marketers Use an Average of 5 Different Marketing and Media Tools

Goals of MA strategy

Low-Quality Data and Strategic Development Hamper B2B Marketing Automation Success

marketing, cmo, cmos, analytics

CMOs See Potential in Data, Creative Ads and New Go-To-Market Strategies

marketers, martech, digital marketing

Survey: 42% of Marketers to Implement a Martech Strategy Within 12 Months

Report: Martech Helped More Marketers Enhance their Performance in 2016

marketing, millennials, digital marketing, b2b

Report: Millennial Marketers Spend 58% of Budget on Digital Media

inbound marketing, marketing, sales alignment

Report: Inbound Tactics Tied to Marketing Strategy Effectiveness

analytics, data, marketing

Report: Developing Marketers Are Still Refining Their Use of Analytics

marketing, email marketing, enterprise marketing

Report: Fortune 500 Companies Focused on Marketing Tools in July 2016

“Working with KoMarketing was more like a partnership as supposed to just another consulting project. We learned a lot from KoMarketing, while excelling in all aspects of SEO for our website. If your looking for a hard working, dedicated team, KoMarketing is a partnership you won’t regret.”

— Alexis Karlin, Digital Marketing Specialist Neolane (Acquired by Adobe)

Get the newest digital marketing information and trends: