Search Engine Marketing

March 8, 2023

61% of Marketers Anticipate Their Spending to Increase ‘Somewhat Significantly’

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58.4% of Marketers Expect Their Content Budgets to Increase in 2023

64% of Marketers, Sales, and Data Personnel Now Using Account-Based Strategies

Report: Marketers Now Focused on Creating a Customer-Driven SEO Strategy

90% of Marketers Now Cite SEO as a Top Marketing Channel

Report: Martech Continues to Grow in Importance to Remote Marketers

Consider An Advertising Budget

60% of Digital Marketing Spend Now Goes Toward Paid Channels

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36% of Marketers Still Find It ‘Extremely Difficult’ to Access Data and Analytics

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Marketers 414% More Likely to See Success with a Documented Marketing Strategy

Report: Marketers Anxious to Execute ABM Strategies Despite Challenges

54% of Marketers Only ‘Somewhat Satisfied’ with Ability to Leverage Data

51% of Marketers Still Consider Third-Party Cookies to Be ‘Very Important’

SEO Myths

Report: Most Marketers Seeing SEO Efforts Become ‘More Successful’

75% of Marketers Believe Their Pandemic Strategies Were Effective

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Report: Marketers See Google Search Ad Spend Slow as a Result of COVID-19 Pandemic

Report: 37% of Marketers Waste Marketing Spend as a Result of Poor Data

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Report: 62.5% of Marketers Have Now Fully Integrated Content Marketing into Overall Strategy

“KoMarketing is instrumental to the success of CDNetworks global search marketing efforts. The relentless attention to detail and strategic approach continues to push us toward greater results.”

— William Vuong, Senior Marketing Manager

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